Social Media / Content Marketing
Thanks to new technologies and marketing platforms, companies are no longer dependent on the media for news coverage. They can share their own branded content with the rest of the world. Indeed, producing high quality content is essential for any marketing department that seeks to build brand visibility and drive consumer engagement.
Social Media / Content Marketing Services
For most organizations, the challenge lies with the time and resources required to produce smart, fresh and well-written content that engages audiences and creates community. What’s more, content can involve everything from social media to blog posts, webinars, videos, slide shows, podcasts, white papers, newsletters and more.
With just a bit of planning, brands that optimize their content will find it easier to build social communities, improve the customer experience and convert followers into customers. Many companies choose to work with outside content marketing specialists who can provide strategic advice as well as ongoing content development and management.
Our social media management and content marketing services include:
- Content evaluation and content planning
- Target audience analysis
- Social media strategies (e.g., Facebook, Pinterest, Instagram, Twitter, YouTube, Google+, LinkedIn, etc.)
- Cross-platform content creation
- Ongoing content stewardship (i.e., creation, curation and distribution of content on behalf of a brand)
Why Work with The Galvanizing Group
Well-versed in persuasive pitching, we’ll take your organization’s story and turn it into useful and engaging content for online articles, social media posts, blog entries and more. Since 2002, we’ve created branded content for clients in industries as diverse as petroleum, sailing, insurance, manufacturing, construction, food and fashion. Our backgrounds in business and marketing strategy allow us to get up-to-speed on an industry in a very short period of time. The output is optimized content that educates, entertains and meets the needs of diverse audience segments.
To learn more about our approach to content marketing and management, visit The Galvanized Blog.
The Galvanizing Group knows the ins-and-outs of the media and are creative, strategic and results-oriented.Nicole Smahlik
The Galvanizing Group will spark your creativity whether you’re starting a new business or seeking to grow an existing one.Jeff Capen