Build a Relationship-Driven Team

Cohort Coaching for Business

Successful leaders know that strong, trust-based relationships are the key to personal and professional success and that relationship building is integral to the advancement of every individual—from new hires to emerging leaders and executive-level managers. Strong connections increase employee engagement, improve productivity, and reduce turnover. They also make people feel more passionate about their work and make them happier in general.

A relationship-focused organization understands that:

  • Everything in business is connected to other people
  • Connecting and networking are not the same
  • Sales are a result (not an indicator) of strong relationships
  • Interpersonal trust is more important than ever
  • Strategic relationship building is a skilled activity that can be learned, improved, tracked, and measured
  • Employees at every job level are more effective at earning trust and building strong relationships when they work toward clearly defined goals and objectives

 85% of job success comes from well‐developed people skills, or soft skills. Yet most companies spend 75% or more of their training budgets on technical or hard skills.


  What will a relationship-building focus do for your business and team?

The Connecting Cohort Coaching Program

The Connecting Cohort Coaching Program is for high-performance companies and teams that are committed to achieving business success through better internal and external relationships and who seek the accountability and safety of a small group and the support of an experienced coach facilitator to meet their goals and objectives.

 The Model

Connecting Cohorts are six to eight individuals from a company, organization, or industry. Our program improves people’s skills as connectors while holding them accountable to key performance indicators (KPIs). Organizations benefit from the collective learning of the cohort and the relationship building momentum that the cohort generates.

The Mechanics

Cohort members take part in nine interactive video sessions over three months (a calendar quarter). Each session is one hour and is facilitated by a Certified Connecting Cohort Coach. The structured schedule and pace of our cohort program helps learners manage their time while keeping them motivated and engaged—and eager for the next session. 

The Measurables

Participants develop a detailed Relationship Building Action Plan to align their professional relationship building activities with long-term objectives and short-term goals. They learn to cultivate connections with people they already know, develop new and strategic relationships, and identify relationship building patterns that may be helping or hindering their success.

The Proven Science of Cohort Learning

Generally speaking, people don’t develop new skills or change their established ways of thinking on their own. That’s because information and facts all alone don’t change behavior or create lasting change. Instead, neuroscientists point to social interaction and collaboration. Both increase activity in the reward centers of the human brain that lead to deeper processing and increased motivation to learn. Results include more positive learning experiences and more impactful, i.e., “stickier,” outcomes. These are just two of the proven benefits of The Connecting Cohort Coaching Program, the pluses of which are described in further detail below.

Benefits of The Connecting Cohort Coaching Program

Measurable On-The-Job Results

The Connecting Cohort Coaching Program is designed to align participants’ relationship building activities with the setting of individual goals and objectives that meet the S.M.A.R.T. criteria (i.e., Specific, Measurable, Attainable, Relevant, and Time-Bound). The relationship building competencies of participants are assessed at the beginning of the program and at the end of the program as a measure of the program’s effectiveness and as an indicator of what to expect from improved job performance.

Internal Team Building (Connection Over Content)

Emphasizing social and emotional fitness, our program gives learners a safe place to interact with their peers and develop strong foundations of trust. Participants share real-world challenges leading to more critical thinking and more collaborative and creative problem-solving. The nature of the cohort model encourages valuable internal team building and inspires collective learning and momentum that is transferred back to the workplace. In a testament to the program’s effectiveness, participants often continue meeting as a group after the program has ended so they may continue to connect and collaborate for success.

Peer Accountability & Coaching Support

The social support of peers and the assignment of development partners encourages learners to keep up with coursework and participate in discussions and activities. In addition, participants have unlimited access to phone, email and text support from their coach for the duration of the program and are encouraged to take advantage of this support to stay motivated and on-target. 

Learning & Training Materials

Each participant receives a copy of The Connecting Cohort Coaching Guide and has full access for the duration of the coaching program to the microlearning courses in The Galvanizing Group’s Business Relationship Building Academy. Hosted on a secure and state of the art LMS (learning management system), the curriculum consists of 72 online courses that can each be completed in 15 to 20 minutes. Courses cover important relationship building topics using videos, interactive exercises, and downloadable materials.

Our Commitment

If you are committed to achieving business success through better relationships and are looking to help your team members become better connectors, then we are confident in our ability to help them reach their goals. In doing so, we acknowledge our responsibility to preserve the confidentiality of any information or data disclosed by or developed on behalf of participants during our coaching sessions. At the same time, participants understand that they are in control of their own decisions, choices, actions—and results.

Getting Started with Coaching

Please contact or call 503.249.8800 for additional program information including client testimonials, available start dates, and organizational incentives for multiple cohort enrollments.

“With decades of outside sales experience, I can say that this was the first program to offer a clear strategy around managing my contacts to achieve my goals. By applying the techniques learned as part of the Cohort Coaching Program, I achieved my stated business goals within 60 days.”

Erica Hynek, Relationship Manager, Fannie Mae

“Our team of highly experienced Alliance Directors participated in the Connecting Cohort Program and their feedback was tremendous. In addition to sharing their own philosophies for creating deep trusted relationships with busy CEOs, they generated fresh ideas and, in the process, formed deeper relationships between themselves to become a real team. I recommend the program to anyone wanting their team to build relationships and not just make sales.”

Paul Witkay, Founder & CEO, Alliance of Chief Executives

“Our Cohort Coaching sessions became a steady source of inspiration. In fact, they’ve been such a source of positive influence on our group that we’ve continued to meet twice a month in order keep building upon what we’ve learned.”

Brandon McGee, Relationship Manager, Fannie Mae

“Most of us in real estate have large databases. Learning how to organize my relationships and align them with my business goals was eye-opening. I also learned so much from my fellow cohort members. Our open discussions created a sense of support and accountability that inspired us to bring our A-games!”

Carter Williams, Vice President, The Wiliams Team, Keller Williams Realty

“The Connecting Cohort Coaching Program helped me and my fellow cohort members become more focused on our professional priorities. The Relationship Action Plan is a particularly great tool for meeting goals and staying accountable.”

Ann Peniston, Senior Learning Specialist, Fannie Mae

The Connecting Cohort Coaching Partnership Program

Team Coaching Zoom Screen

If you’re an experienced business coach who believes in the bottom-line benefits of strong relationships, The Connecting Cohort Coaching Partnership Program can provide you with a powerful way to help your clients prosper while opening greater revenue and growth opportunities for your coaching business. Or, you can take advantage of our referral program to help your connections build their relationship building skills while creating a passive revenue stream for yourself. Learn more about these two partnership opportunities by clicking here or on the button below.