Relationship Building Articles

The Next Normal: COVID-19’s Impact on Relationship Building

Giving new meaning to the word tumultuous, the year 2020 radically shifted the way people live and work. Yet despite COVID-19’s impact, one thing remained constant: The importance of building and maintaining strong relationships. A Workforce Transformed The global pandemic blurred the lines between home and work—with some...
How to Create a Winning Referral Program

How to Create a Winning Referral Program

In a series of prior blog posts, I wrote about the multiple benefits of cultivating business referrals. While there are many ways to structure a company referral program, I’ve found that the most successful programs follow a few simple rules. Four Steps to Creating a...

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