Relationship Building Articles

AI Relationship Building: Is It a Thing?

Is AI relationship building a thing? Some people may be inclined to say no. After all, building professional relationships with clients and colleagues takes time and effort—and requires a level of genuine personal engagement that can't be replicated in an "artificial" environment. In that spirit, we posed the following...
How to Create a Winning Referral Program

How to Create a Winning Referral Program

In a series of prior blog posts, I wrote about the multiple benefits of cultivating business referrals. While there are many ways to structure a company referral program, I’ve found that the most successful programs follow a few simple rules. Four Steps to Creating a...

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