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Newsletters That Resonate: How to Keep Your Business Top of Mind

Newsletters That Resonate: How to Keep Your Business Top of Mind

by Patrick Galvin | Nov 16, 2015 | Marketing Communications

Thanks to social media, companies now have a mind-boggling set of communications tools at their disposal. The old-fashioned newsletter is just that: old-fashioned. Or is it? High-Quality Newsletter Content is Key For many businesses, newsletters work better than ever...
Not Just for the Birds: Newsletters as Part of Your Company’s Content Strategy Plan

Not Just for the Birds: Newsletters as Part of Your Company’s Content Strategy Plan

by Ellen Galvin | Jun 16, 2014 | Marketing Communications

I’m a little obsessed with birdwatching, or birding, which Wikipedia describes as the recreational observation of birds. It’s a favorite hobby of senior citizens, but I prefer to think of it as something I can do with my daughter to keep her connected to nature (and...

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