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No Small Tomatoes: How to Maximize Social Media Value

No Small Tomatoes: How to Maximize Social Media Value

by Patrick Galvin | Sep 11, 2015 | Marketing Communications

If you’re busy running your business, you may not feel that you have time for social media. Believe me, I get it. It’s easy to fritter away hours on Facebook and other social media platforms like Twitter, Pinterest, LinkedIn, and Instagram without seeing immediate...
How to Create a Winning Referral Program

How to Create a Winning Referral Program

by Patrick Galvin | Sep 1, 2015 | Relationship Building

In a series of prior blog posts, I wrote about the multiple benefits of cultivating business referrals. While there are many ways to structure a company referral program, I’ve found that the most successful programs follow a few simple rules. Four Steps to Creating a...
An Attitude of Gratitude Can Help Build Business Referrals

An Attitude of Gratitude Can Help Build Business Referrals

by Patrick Galvin | Aug 25, 2015 | Relationship Building

Have you ever referred business to someone and not heard anything back? It’s one of my pet peeves. More important, it represents a missed opportunity for the person who lets the referral go unacknowledged. Ways to Demonstrate Appreciation To let someone know how much...
The Key to Getting Business Referrals is to Ask for Them

The Key to Getting Business Referrals is to Ask for Them

by Patrick Galvin | Jul 17, 2015 | Relationship Building

Do you offer a great product? Provide outstanding customer service? If you answered “yes” to either question, ask yourself one more: Is your business getting the referrals that it deserves? Referrals through word of mouth are a great way to grow a business....
What Customers Value: How Referral Marketing Can Support the Community and Build Your Business

What Customers Value: How Referral Marketing Can Support the Community and Build Your Business

by Patrick Galvin | Jul 12, 2015 | Relationship Building

As a business owner, you know about the undeniable power of word of mouth. It is much easier to turn a qualified referral into a new customer than it is to try to sell your services by marketing to the masses. With 92% of people making purchasing decisions based on...
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